Fortify
✽ Visual Identity
✽ Print/Digital Materials
✽ Web Design
✽ Food Packaging
✽ Illustration
Fortify is Winnipeg’s first wellness collective located in the heart of St Boniface. Fortify’s mission is to Rediscover Your Strength whether it’s with food, products or services. Their mission is what inspired the main symbol—the triangle is the strongest shape any added force is evenly spread through all three sides—and the sun represents life, energy, and strength.
Fortify consists of three parts Fortify Wellness, Fortify Foods and Fortify Shop—all under one roof.

MadeStrong is an apparel line by Fortify. MadeStrong is affirmation wear to remind you that you are strong. The shape of the triangle also acts as the symbol for Fortify—the foundation of their brand, the triangle being the strongest shape.